Never mind the Kumbh Mela, tourists could soon be flocking to Nashik not for its holy riverside, but for vineyards like Sula.
On the banks of the Godavari river, 170km north-east of Mumbai, Nashik is one of India’s holiest places. Every 12 years it hosts millions of predominantly teetotal Hindu pilgrims for the Kumbh Mela, the largest religious gathering on Earth. But this central Indian city now has another, rather unlikely, claim to fame. Surrounded by 37 vineyards, Nashik is the capital of India’s rapidly expanding wine industry.
Domestic sales of Indian wine rose almost 20% in 2015, and a record 18 million litres are expected to be produced this year, and the quality is improving too: wines aimed at the Indian market are generally too sweet for international palates, but drier export varieties have won awards and a place on supermarket shelves (including in Marks & Spencer). Although there are vineyards scattered across India, Nashik district is at the heart of the industry, accounting for 80% of output, thanks to a favourable climate, fertile soils and a long grape-growing history.